Joint Pharmacy And Pharma Initiative Improves Patient Adherence Rates By 20%

Independent community pharmacy virtual chain Numark has worked in partnership with Pfizer -manufacturer of the smoking cessation medication ChampixTM (varenicline tartrate) - and Pfizer Healthy Partnerships, to support patients through a successful quit attempt, by delivering a patient adherence programme in the pharmacy environment. There are about 10 million adults who smoke cigarettes in Great Britain which is about a sixth of the total UK population2. 22% of adult men and 21% of adult women are smokers, but as many as two thirds of these want to quit2...

Source: http://feedproxy.google.com/~r/mnt/healthnews/~3/V80zicrGu18/222869.php

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