Sunday 30 September 2012

Study Of The Credibility Of Health Messages On Twitter

People are more likely to trust health messages tweeted by doctors who have a lot of followers, but not the messages they retweet, according to researchers. A study of the credibility of health messages on Twitter showed that credibility dips when doctors who have a large number of Twitter followers passed on messages, instead of composing their own tweets, said Ji Young Lee, a former master's degree student in media studies, Penn State...

Source: http://feedproxy.google.com/~r/mnt/healthnews/~3/Utt_YjwRy1U/250768.php

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