Consumers face a barrage of product claims each day. These claims create consumer expectation of safety and product performance and, assuming they are accurate, facilitate well informed choice. But increased scrutiny of claims, especially where the claim involves potential health outcomes, means that claim substantiation and the science behind it are more important than ever...

Source: http://feedproxy.google.com/~r/mnt/healthnews/~3/KSenX0TZEvw/249210.php
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