Filed under: Coupe, Performance, Marketing/Advertising, Porsche, Quick Spins
Porsche's Buy-One-Get-One-For-$160K Offer
If nothing else, the 2012 911 Turbo S Edition 918 Spyder wins the contest for the Porsche with the longest and perhaps clumsiest name ever. But after a day of driving it on good roads all around Stuttgart's farm country and blasting along the no-limit Autobahn, however, we break down like always and decide it's pretty damned cool to possess any 911 Turbo S whatsoever.
What's ultimately best about this admittedly opportunistic offering from Porsche's marketing department is that it doesn't cost one red cent more than the standard 530-horsepower 911 Turbo S - $160,700 for the coupe or $172,100 for the convertible. You just know that they talked about charging more in a meeting. "Perhaps we should charge $10,000 more, c'mon. That's a cool $10 million!" You know they did.
Besides, even more than a normal 911, you probably can't afford one anyway, so there's no reason to start bellyaching. That's because only 918 units of this special Turbo S trim are being shifted out the door at Zuffenhausen, and they are offered only to those magnates who will have their "people" stand in line to fetch a $845,000 Porsche 918 Spyder Hybrid. You do not have to buy the accompanying Turbo S 918 edition, but as a Porsche spokesperson tells us, "so far, all 918 Spyder customers have taken their matching-number Turbo S." Naturally, the numbers on the little badges inside match, which is totally cute. Our tester was numbered "000," which automatically made us cooler than anyone.
2012 Porsche 911 Turbo S Edition 918 Spyder - Click above for high-res image gallery
If nothing else, the 2012 911 Turbo S Edition 918 Spyder wins the contest for the Porsche with the longest and perhaps clumsiest name ever. But after a day of driving it on good roads all around Stuttgart's farm country and blasting along the no-limit Autobahn, however, we break down like always and decide it's pretty damned cool to possess any 911 Turbo S whatsoever.
What's ultimately best about this admittedly opportunistic offering from Porsche's marketing department is that it doesn't cost one red cent more than the standard 530-horsepower 911 Turbo S - $160,700 for the coupe or $172,100 for the convertible. You just know that they talked about charging more in a meeting. "Perhaps we should charge $10,000 more, c'mon. That's a cool $10 million!" You know they did.
Besides, even more than a normal 911, you probably can't afford one anyway, so there's no reason to start bellyaching. That's because only 918 units of this special Turbo S trim are being shifted out the door at Zuffenhausen, and they are offered only to those magnates who will have their "people" stand in line to fetch a $845,000 Porsche 918 Spyder Hybrid. You do not have to buy the accompanying Turbo S 918 edition, but as a Porsche spokesperson tells us, "so far, all 918 Spyder customers have taken their matching-number Turbo S." Naturally, the numbers on the little badges inside match, which is totally cute. Our tester was numbered "000," which automatically made us cooler than anyone.
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2012 Porsche 911 Turbo S Edition 918 Spyder originally appeared on Autoblog on Fri, 24 Jun 2011 11:57:00 EST. Please see our terms for use of feeds.
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