Monday, 17 November 2014

Nokia wants other companies to pay for its iconic brand

Nokia may have sold its smartphone line to Microsoft, but it held on to one of the crown jewels: its brand. The Finnish company has the world's 98th most valuable name at around $3.2 billion and plans to profit by licensing it to other companies,...

Source: http://www.engadget.com/2014/11/17/nokia-licensing-its-iconic-brand/?ncid=rss_truncated

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